We've added a new
Rank Volatility
column to the Ranking Table — a per-keyword signal that tells you whether a rank change is something to act on or noise to wait out.
For context: search engines sometimes vary results when they detect automated traffic, which can make the same keyword read very differently between cycles. Behind the scenes we already re-scrape highly volatile keywords automatically to pick the most reliable result, and that helps in most cases — but it isn't a silver bullet, especially for high-volume keywords where the variance is largest.
Rank Volatility makes that uncertainty visible so you can interpret movements with the right amount of caution.
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Each keyword shows one of three badges:
  • Low
    — rankings are stable. Recent changes are likely reliable.
  • Medium
    — some fluctuation detected. Interpret changes with caution.
  • High
    — rankings are unstable. Recent changes may not be reliable.
The signal is computed from your last 30 days of rank history. It combines three things: how often the keyword has flipped in and out of ranking, the spread of its positions, and the biggest single-day move. It's depth-aware, so a keyword briefly missing from a Top 20 scan but found again in the weekly Top 100 scan doesn't inflate the score. Out-of-Range (OTR) results and known incident windows are excluded so a single bad day doesn't poison the metric.
You'll see Rank Volatility in the Ranking Table and in PDF reports. The next time a keyword looks like it cratered, check the badge — a High score usually means wait one more cycle before raising the alarm.