Track Keywords Using Google Search Operators

You can now track keywords with

any Google search operator

directly in Keyword.com. Whether you’re analyzing results with allinanchor, allintitle, or exploring advanced operators, this feature gives you unparalleled control and insight into how your keywords perform in the SERPs.

What Are Google Search Operators?

Google search operators are special commands that refine search queries for better results. For example:

allinanchor:best tomato soup – Finds pages where all words in the query appear as anchor text.
allintitle:best tomato soup – Finds pages with all query words in their title tags.
site:example.com – Filters results to a specific website.

For a full list of Google search operators you can use, check out this article.

How to Use This Feature:

Navigate to the Add Keyword screen.
Type your keyword, including the desired operator (e.g., allinanchor:best tomato soup).
Add the keyword to track it in Keyword.com.
View your rank in the SERPs for the specified operator.
Use Spyglass to verify the results and dive deeper into the rankings.

Why Use Search Operators in Rank Tracking?

Gain precise insights into your keyword performance based on advanced queries.
Analyze rankings for specific contexts, such as anchor text, title tags, or site-specific queries.
Improve your SEO strategy by tracking nuanced keyword variations.